We live in a media-saturated world. From video clips on your phone, to TV ads to blockbuster movies, to posters at the bus stop, to the music in your ears, you are surrounded by media messages for most of your waking hours. How do you make sense of them all? How do you know what they are trying to communicate — both on an obvious and a less obvious level? How do you know how much you have been influenced — consciously or subconsciously — by these media messages? Does the media reflect your reality, or control the way you view it?
It’s been said that media literacy is as important to living in the 21st century as regular literacy was to the 20th century. Media Studies helps you develop an important set of skills that will help you navigate the rest of your education and then, your working life.
Digital Media plays an important part in many areas of our everyday lives and is also an important part of the UK economy. There is a demand from employers for an increasingly skilled and technically literate workforce as more and more media products are produced digitally.
Key Stage 3 Overview
Introduction to Media: Be able to analyse features of representation in images. Understand that different representations can be delivered as a result of making changes. Students will take their own photographs (3 lessons)
Genre: Students will learn how camera techniques create meaning and represent the genre. They will apply their learning to a sequence from a horror (spooky) film (PG) Monster House. (3 Lessons)
Script Writing: Students will understand how to construct a written narrative in script format for the original idea in Project 3. (3 lessons)
Storyboarding: Students will understand how to construct a visual narrative for an original idea, building on skills learnt in Projects 2 and 3. (3 lessons)
Production: Students will plan, film and edit a trailer. (3 lessons)
Evaluation of Projects 1 – 5. (1 lesson)
Representation: Students will analyse how gender and stereotypes are presented in Disney films. (3 lessons)
Audience: Students will study who and why we consume a media text. (3 lessons)
Stop Frame Animation: Students will produce a short animation, by constructing a set, taking photographs and editing. (3 lessons)
DVD Covers: Students will analyse how DVD covers are constructed to attract an audience and go on to create their own for a client brief. (3 lessons)
Film Noir: Students will study the genre, then produce, film and edit their own Film Noir sequence. (3 lessons)
Charlie and the Chocolate Factory – Representation of characters – students will analyse these characters, then create their own new ‘horrible’ Charlie character. (3 lessons)
Charlie and the Chocolate Factory – scriptwriting and storyboarding – students will take their new character into pre production by scripting and storyboarding a short sequence. (3 Lessons)
Charlie and the Chocolate Factory – filming a scene – students will film and edit their short sequence. (3 lessons)
PROJECT WORK – Digital Video Sequence – students will be introduced to a Level 2 GSCE style coursework unit. (6 lessons)
Audio book – sound techniques – students will record audio and sound effects to create a audio book. (3 lessons)
Key Stage 4 Courses
This qualification will provide students with specific and transferable skills and a solid foundation in understanding and applying this subject, whether it is in employment or higher education. The hands on approach structure of the qualification has strong relevance to the way young people use the technology required in creative media.
Students in Years 10 & 11 are able to study a Cambridge National Level 2 Certificate in Creative Media.
Details of this course is available from the linked resources on this page.